Significant changes are coming to the life sciences industry. As Veeva ends its partnership with Salesforce in September 2025, it’s time to rethink your CRM strategy. The decisions you make now will determine how smoothly your organization adapts and how effectively you continue building strong customer relationships.
At Customer Link, we go beyond strategy—we drive real results. We have proven expertise at top pharmaceutical companies, like Johnson & Johnson, Elanco, Abbott, UCB…
Our hands-on approach streamlines processes for the life sciences industry spanning medical to commercial domains and builds future-proof CRM frameworks. As the Veeva-Salesforce split nears, we’ll bring the same expertise to help you tackle its challenges, ensuring a smooth and strategic transition for your business.
What does the Veeva-Salesforce split mean for your CRM strategy?
Veeva has announced that its partnership with Salesforce will end in September 2025. This means you need to decide whether to switch to Veeva's new platform or choose Salesforce Life Sciences Cloud. This decision will directly impact interaction with HCPs, partners and patients.
3 key actions to take now:
1. Take control of your CRM strategy – future-proof your operations with a scalable, open platform
This split is more than just an IT issue—it's an opportunity to align your CRM strategy with long-term business objectives and industry evolution. Salesforce Life Sciences Cloud offers flexibility, easier integrations, and scalability.
2. Avoid data migration risks – ensure a seamless transition with an experienced Salesforce partner.
Moving to a new platform can be risky, resulting in data loss or workflow disruptions. Our consultants create a well-planned migration strategy that prevents these issues and ensures a smooth transition.
3. Optimize for long-term success – leverage the advanced capabilities of Salesforce Life Sciences Cloud.
Salesforce Life Sciences Cloud provides the flexibility and scalability that modern life sciences companies need. Evaluating your CRM transition now ensures your business is prepared for the future.
Why choose Salesforce Life Sciences Cloud?
Salesforce Life Sciences Cloud is a powerful, end-to-end CRM platform for the pharmaceutical and life sciences sector. Salesforce provides an open and flexible environment that integrates easily with existing systems.
What makes Salesforce Life Sciences Cloud stand out?
Advanced Data Analytics – Real-time insights drive better decision-making and customer engagement.
Flexibility & Scalability – The platform grows seamlessly with your business.
Compliance & Security—SFSC is built to meet the life sciences sector's strict regulatory requirements and ensure compliance and data protection.
How Customer Link ensures a smooth transition
As a trusted Salesforce partner, Customer Link understands this transition's challenges and opportunities. We provide:
Strategic Consulting – A thorough assessment of your current CRM and a strategic roadmap aligned with your business goals.
Seamless Migration – Expertise in data migration and workflow optimization with minimal disruption.
Time to take action
The Veeva-Salesforce split marks a pivotal moment for the life sciences industry. Waiting until September 2025 is not an option—now is the time to review your CRM strategy and make a future-proof decision.
With extensive experience supporting top pharmaceutical companies like Johnson & Johnson, Elanco, Abbott, UCB…, Customer Link is the ideal partner to guide your transition. Our expertise as a Salesforce partner ensures a seamless shift, helping your CRM grow alongside your business.
We are here to help you navigate this transition with confidence. Let's talk.